The integrated communicative setup is closely linked to and directly affected by the digital equipment installed and used for bringing about this integration. Unified communication is made possible by equipping a facility with such digital equipment that has a back-end system, which is secure and provides service to fans and customers online and as well as on location. Web Conferencing is a solution provided by Two Eyes that equips the digital equipment i.e. IP phones, computers and tablets, with an audio conferencing capacity and is built on the IP telephony platform setup. Also the smart phones and tablets are equipped with a unified email messaging technology, which allows real time correspondence chat and video conferencing between fans and sporting celebrities.

The digital equipment’s collaboration with networks and unified communication is an imperative tool for future correspondence and this provides project management systems and desk automation like group chat, instant messaging, automated call distribution interactive voice response etc.